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Get Yours Free! Goya Foods My Plate Cookbook

Book on tasty and affordable Latino is cooking part of the national campaign to help educate Americans on healthy eating

By Oralia Michel
Published on LatinoLA: February 5, 2013


Get Yours Free! Goya Foods My Plate Cookbook


Goya Foods, America's largest Hispanic-owned food company, in collaboration with The First Lady's Let's Move initiative and the USDA, launches the MyPlate MiPlato cookbook, Healthy, Tasty, Affordable Latin Cooking. This book is part of the national MyPlate campaign designed to help educate Americans on healthy eating.

Healthy, Tasty Affordable Latin Cooking is bilingual and features 10 complete, balanced meal ideas packed with 30 healthy recipes from around Latin America and Spain ÔÇô along with healthy Latin twists to American dishes. Each of the meals, USDA approved, incorporates all five basic food groups for a healthy, well-rounded diet: fruits, vegetables, grains, protein and dairy. The cookbook also includes nutritional information for every recipe, easy-to-follow cooking tips, and estimated costs for each meal. The fully-stocked pantry page showcasing Goya's nutritious ingredients will make building a healthy plate even easier.

"The health and welfare of our consumers has always been an important issue for Goya," says Chef Carey Yorio of Goya Foods. "We created the MyPlate cookbook to provide families with healthy, delicious and affordable recipes that can easily fit into everyday living."

The MyPlate cookbook is part of the First Lady's Let's Move initiative launched in 2010. In January of 2011, Goya became part of the campaign to launch MiPlato, the Spanish version of MyPlate, in order to help promote healthy eating among the Hispanic community. Along with the cookbook, Goya created thousands of brochures, posters and educational lesson plans highlighting MyPlate, including recipes and the USDA's "10 tips to a great plate."

The MyPlate icon was printed on many Goya product labels, including GOYA Black, Pinto, White and Red Kidney Beans, GOYA Chick Peas, and Saz??n GOYA Natural and Complete. Goya also expanded their low-sodium, fat-free, gluten-free and sugar-free product lines. Throughout the year, Goya has integrated healthy eating into the company's marketing, events, and public relations campaigns and will continue to support new programs and events to promote health and wellness across the nation.

For more information about Goya and to download a copy of the cookbook go online at Goya.com. For special giveaways, please visit Goya's Facebook fan page, Twitter handle and Pinterest Page.

About Oralia Michel:
Oralia Michel is an entrepreneur dedicating her talent and volunteer time to the Latino and environmental communities. She is a Hispanic marketing trailblazer, owner of Om?ígen Inc., a marketing and public relations consultancy based in Los Angeles.




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