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Shirley Mae Foundation Helps At-Risk Girls

Buttercup makeover event helps girls bloom into successful young women with mentoring and life coaching, May 26

By LatinoLA Contributor
Published on LatinoLA: May 20, 2013


Shirley Mae Foundation Helps At-Risk Girls


Success begins with confidence, but for many young women whose home life, safety, education and well-being are at-risk, low self-esteem can stand in the way of their dreams. When girls are surrounded by positive role models to provide encouragement and point them in the right direction, they are more motivated to excel at something they love. This month, The Shirley Mae Foundation is thrilled to champion the dreams of fifteen ambitious young women with whole-life makeovers at its second annual Buttercup Makeover weekend. The finale of the enriching experience will be a carpet event on Sunday, May 26th, from 9:00 am to 3:00 pm at the Eileen boutique in Silverlake at 3530 West Sunset Blvd. Los Angeles, CA 90026.

The Shirley Mae Foundation is a non-profit organization that provides life coaching for inner city high school students in Los Angeles. Designed to instill self-belief, inspiration and motivation, teens apply to be considered to participate in the fun, informative and stimulating weekend. Teens (known as "Buttercups") are teamed with life coaches, mentors and stylists and the mentally, physically and spiritually transformed girls then present their new goals and looks at the glamorous red carpet event.

The Buttercup transformation reflects a serious commitment to future success.

"This is just the beginning for these girls," shares Yolanda Ezell a.k.a. "Ms. Knockout", CEO and founder of the Shirley Mae Foundation, award-winning boxer, author, model, actress, singer, and financial advisor.

"Many of them have never been told that they are special or have even been given a chance to succeed. We want to give them the tools they need to start working toward their goals. It all starts with feeling great about yourself, both inside and out," says Ms. Ezell.

Her sister, Sherry Freeman, a.k.a. "Buttercup," clinical research scientist, former runway fashion designer, and CEO of ButterCup Records will be a mentor to the girls. UFC fighter Quinton "Rampage" Jackson will also attend the red carpet event.

The professionals on the makeover team include:
‘«ů The Powder Room ‘«Ű Los Angeles beauty salon that uses 100% organic products.
‘«ů Colin Megaro ‘«Űcelebrity fashion designer in Los Angeles, New York, Paris and Milan.
‘«ů Brian Perry ‘«Ű celebrity hair stylist/international color artist.
‘«ů Artists For Hire ‘«Ű company that provides professional makeup artists and hair stylists.

Before their debut on the red carpet, the Buttercups spend the weekend building lasting friendships with each other and their mentors over a series of activities.

First, the mentors meet the Buttercups and their families over dinner on Friday night. There the mentors will give each participant a homework assignment that relates to their aspirations to be completed before the next day's activities. On Saturday, the Buttercups will have a 2 to 3-hour styling session at a local salon, where Yolanda Ezell and the life coaches and mentors will discuss the teens' aspirations. Together, they will map out an attainable plan with next steps.

During the finale on Sunday, the Buttercups will complete their makeovers with further help from the makeup artists and personal stylists. Photographers and videographers will record their shining moments as they proudly walk down the red carpet. The young women and their families will be interviewed, and the clips will be posted to The Shirley Mae Foundation's YouTube Channel and made into keepsake DVDs.

"We want the Buttercups to take away vital tools that will help them do well in all areas of their lives," said Ms. Ezell. "We hope that our program will be something they remember and carry with them for the rest of their lives."

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