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Colors and Designs from the Heart

Patricia Reyes provides a glimpse of her culture via bookmarks

Published on LatinoLA: August 23, 2003


Colors and Designs from the Heart


North Hollywood resident and business entrepreneur, Patricia Reyes, recently launched ColoReyes Paper Products, a new company offering a colorful selection of paper products incorporating unique designs based on a regional Salvadorian painting style.

Reyes, a Salvadorian immigrant, has created a new line of bookmarks, which feature unique childlike drawings depicting the flora, fauna and scenery seen in the city of La Palma in El Salvador.

?ColoReyes bookmarks not only help readers mark their place in a book, they provide a unique glimpse into a rich tradition and culture,? said Reyes. ?The colors are bright and vibrant, and the designs are close to my heart. My hope is that the public will enjoy using them as much as I enjoyed creating them.?

Reyes? designs are based on the La Palma style of painting (originated by Fernando Llort), which supports 75% of artisans living in the La Palma region. This artistic expression depicts people, houses, churches, trees, animals, mountains and the sun; in other words, it portrays a picture of everyday life.
Reyes, a former mayoral aid to former Mayor Richard J. Riordan, began drawing in this unique style 12 years ago.

Reyes explains that it came naturally to her. ?I wanted to share these beautiful images of my homeland with others here in the States,? said Reyes. ?Starting this new business gives me that opportunity to share my artwork through a highly attractive quality product.?

ColoReyes Paper Products currently offers bookmarks featuring a variety of designs divided into four categories: houses, animals, palms and churches. The bookmarks are printed on 14 point recycled paper, displaying a design on the front and a different one on the back as well as information about the origin of the style. Graciously adorned with a silk tassel, they are protected by an Ultra violet coating and inserted in an acid free plastic sleeve for maximum durability.

These new ColoReyes paper products are currently available online at http://www.Coloreyes.biz. For additional information on ColoReyes Paper Products or Patricia Reyes, please call toll free (866) 62COLOR or (818) 762-2777 or e-mail at info@coloreyes.biz .

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