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Blood Pressure Awareness Campaign Comes to an End

"Know Your Digits " Month raised awareness among African Americans and Latinos about high blood pressure

By LatinoLA Contributor
Published on LatinoLA: August 28, 2014


Blood Pressure Awareness Campaign Comes to an End


Initiated by Community Health Councils (CHC), the Los Angeles County Board of Supervisors and the Los Angeles City Council designated August as "Know Your Digits" Month. In an effort to raise awareness on the importance of managing and preventing hypertension among African Americans and Latinos in the area, the month-long campaign encouraged residents to get their blood pressure checked.

Commonly known as high blood pressure, hypertension is a serious condition that often has no symptoms. If left untreated, it can lead to heart disease, stroke and kidney disease. According to the Centers for Disease Control and Prevention (CDC), in 2010 high blood pressure was projected to cost the United States $93.5 billion in healthcare services, medications and missed days of work.

Helping L.A. County residents control their blood pressure is CHC's primary concern. During "Know Your Digits" Month, CHC partnered with a variety of organizations, clinics and businesses to promote "Know Your Digits! Be in Control." These partners hosted more than 70 interactive and educational activities throughout the month to provide free resources and blood pressure screenings. Major partners included American Heart Association, Everest College, Northgate Gonz?ílez Market, Los Angeles Public Library, County of Los Angeles Public Library and Los Angeles County Department of Public Health.

"Today one in three of Los Angeles County residents don't know they have high blood pressure, and therefore aren't able to control it," said CHC's Executive Director Lark Galloway-Gilliam. "The presence of high blood pressure is especially high among African Americans and Latinos and often more severe. This month's campaign has focus on the importance of regular screening and provided resources so that residents could manage their hypertension."

For more information about "Know Your Digits! Be In Control," please visit KnowYourDigits.org .

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