LOW LOS... The Lowrider Show

A cultural cornucopia of enlightenment, education, unity... & lowriders!

By Isaac Avila
Published on LatinoLA: October 18, 2003

LOW LOS... The Lowrider Show

Hello. My name is Isaac Avila, founder of Aztlan Entertainment M.P and executive producer of ?LOW LOS... The lowrider show?!

This is a show about the Lowriding lifestyle and the dedication that goes into the building and maintenance of these rolling canvases. Although the show is written and hosted with Latin flavor, its targeted to all those that share the common bond of Lowriding.

The program will be aired weekly on Saturdays at 1pm on Charter Communications (channels 3, 31, 54, and 16) starting in Jan. 2004. The show is being produced by Aztlan Entertainment M.P (Isaac Avila) directed by Jose Manuel Quintanilla and hosted by Trinidad Zeus Nizelli. Isaac Avila, with his show(s) and company, wants to represent the Latino community and culture to the fullest. Zeus, as a talented actor, has various major roles to his credit. Not only does he have a pulse on the entertainment industry, but he also has a pulse on the street scene.

Our program will offer a cultural cornucopia of enlightenment. Crossing all ages, gender, and racial barriers. We encourage empowerment through education and unity. Our goal is to keep the public informed on today's events that affect tomorrow's future.

LOWLOS will be on over 290,000 households and targeting over 1,160,000 people! LOW LOS will be a groundbreaking show due to the fact that theres no similar or alike show in either public television or in cable. LOW LOS will have an entertaining and informative format, accessible to the target demographic of ages 11 to 65. LOW LOS will tap into an overlooked market that possesses one of the fastest growing incomes and great spending potential, translating in a greater revenue potential for sponsors. It is LOW LOS intentions to acquire the widest viewership possible.

Segments to include (check your local listings):
Car club of the week, Low Los world of entertainment, Low Los Mija/Hommie of the week, Low Los current events, Low Los health watch, Low Los shout outs, Week-at-glance calendar, this week in Low Los history, and also working closely with various record labels to showcase various musical acts.

Cities to include: Alhambra, Altadena, Azusa, Chapman Woods (LA County), Commerce, Covina, Duarte, East San Gabriel (LA County), Huntington Park, La Canada, Flintridge, Los Angeles County (portions), Montebello, Monterey Park, Norwalk, Pasadena, Rosemead, San Gabriel, South Monrovia (LA County), Temple City, Walnut, West Covina, Alta Loma, Angelus Oaks, Etiwanda, Forest Hills, Rancho Cucamonga, San Bernardino (portions), Agoura Hills, Calabasas, Hidden Hills, Lost Hills, Malibu, Pacific Palisades, Topanga, and Thousand Oaks.

As a Senior/JR. sponsor on Low Los, your benefits will be numerous. Some of the ways in which Low Los will create potential gains are by:

1. Creating a more visible name for your business/product.
2. Creating interest around your business/product.
3. Business/product will reach a focused, right-targeted market.
4. Motivating your focused, target market to patronize your business or buy your product.
5. Generating more monetary revenue.

So, be ready for LOW LOS... Bringing change through understanding, tolerance and education. May there be peace and unity for all!

(213) 738-7917
(213) 738-7917

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