Celebrating the Legacy of Jenni Rivera

Estrella Jalisco partners with Jenni Rivera Enterprise Mexican at Hollywood Forever Cemetery's Day of the Dead, October 29

By LatinoLA Contributor
Published on LatinoLA: October 24, 2016

Celebrating the Legacy of Jenni Rivera

Estrella Jalisco, a light-flavored pilsner beer with more than 100 years of Mexican brewing tradition, recently announced a partnership with Jenni Rivera Enterprises. This partnership will allow the Mexican brew to toast the legacy of Jenni Rivera at the largest Día de los Muertos celebration in the country: Hollywood Forever Cemetery's annual Day of the Dead festival on October 29.

The partnership with Jenni Rivera Enterprises also allows Estrella Jalisco exclusive access to special content, music and social media – including an unprecedented musical surprise that will take place during the Día de los Muertos festival at Hollywood Forever Cemetery, which can also be seen on Facebook Live via Jenni Rivera and Estrella Jalisco Facebook pages.

Consumers ages 21 and older can learn more about the brand by visiting www.EstrellaJalisco.com, following @EstrellaJalisco on Instagram using #EstrellaJalisco, and visiting the Estrella Jalisco Facebook page.

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