Acting to Bring People Together

Pepe Serna Inducted as Latino keynote speaker

By Leonor McCall-Rodriguez
Published on LatinoLA: March 16, 2004

Acting to Bring People Together

Pepe Serna, acclaimed Latino actor, keynote motivational speaker, Master Teacher, writer and artist has created programs that are truly unique in their approach to culture, creativity and self esteem building. His shows and educational workshops explore the different facets of culture through improv and creative skills and for these achievements, he has been inducted to the Latino Speakers Bureau.

Serna wrote, produced, directed and stars in his one-man show titled, ?El Ruco Chuco Cholo Pachuco.? It explores the different facets of culture as the multi-talented actor takes you on his journey dating back to the pre-Columbian era via mystical rhymes to the legends from beyond. Using split second intensity, he explores his Chicano experience and puts it on a universal stage by channeling into many characters.

Serna explains, ?In this live performance I want to reach out to the audience and celebrate our unique cultures through the arts. I believe each and every one of us is an artist in his or her own life, and we each mix a part of our culture into our daily performance.? Further to this concept, he continues, ?I want to build trust in new cultures through my programs. In this shared experience, you are transformed and when you leave, you see things differently. I perform what I hope to be a bridge to greater understanding and compassion for the soul?s ethnic journey from culture to culture because we really all are members of the same American Family.?

Serna?s programs also include the keynote ?You?ve Gotta Vote for it to Count? and the celebrated Improvisational Workshops: ?Jumpstart your Creativity? and ?You?re Not Afraid to Say That?. His newest program is the workshop for kids or youth, ?Improv: Self-Esteem, Writing and Public Speaking.?

Veteran actor Pepe Serna has appeared in more than 100 feature motion pictures and 300 television shows. He has also lent his vocal talents to the FOX hit series ?The PJ?s?, playing the part of Sanchez, the only Hispanic cast member of the zany inner city characters created by Eddie Murphy. Recently, he starred in the controversial ?Kingpin? on the NBC network.

Serna is best known for his performances in Scarface with Al Pacino; The Rookie with Clint Eastwood, American Me with Edward James Olmos, Silverado with Kevin Costner; and the widely recognized Science Fiction classic Buckaroo Banzi and played Jennifer Lopez?s father in two CBS series, ?Second Chances? and ?Hotel Malibu? just before her ascent to super stardom. He was the associate producer for the widely acclaimed independent film ?Luminarias?.

He has been honored by the Screen Actors Guild Heritage Achievement Award; the League of United Latin American Citizens and is on the Wall of Honor of his alma mater Del Mar Jr. College in Corpus Christi, Texas. He is the recipient of the prestigious Estrella Award for Arts and Culture from the Orange County Hispanic Chamber of Commerce and the Golden Eagle Award from Nosotros in Los Angeles.

?We celebrate the work of this outstanding Latino who joins his peers at the Latino Speakers Bureau in offering a powerful and valuable message through unique programs throughout the U.S.? says Leonor McCall-Rodriguez, President of the Bureau.

More on the Latino Speakers Bureau at http://www.mirapromo.com/services.html

About Leonor McCall-Rodriguez:
Leonor McCall-Rodriguez is founder of Mira Promo, a Hispanic Marketing agency and the Latino Speakers Bureau. A 2nd generation Latina, she endeavors to bring Hispanic keynote speakers as voices of hope and inspiration to the U.S.Latino Community.

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