The West Coast Eastside Sound

LA Weekly features the music's influence on American rock and roll history

By Steven Chavez
Published on LatinoLA: December 31, 2005

The West Coast Eastside Sound

The LA Weekly final edition for 2005, published on Thursday, December 29th features an interesting front page article written by Ben Quinones and loaded with information, photographs, and news about Chicano culture and Rock and Roll 1965 style. The comprehensive article ommemorates the 40th Anniversary of the West Coast Eastside Sound.

The article contains straight forward interviews, extensive research, and exclusive photographs to bring the story to life. The article centers on the man, born in Los Angeles and later raised in the barrios of East LA: First and Boyle Streets ? Primera Flats to be exact. He is the man who put the heart in Chicano Rock and Roll. His contribution to Chicano culture is in the early music publishing and recordings of Chicano Rock and the Eastside Sound.

It is an important documentation of the time.

The interviews with Hector Gonzalez, owner and operator of today?s Rampart Records; Billy Cardenas, talent manager and promoter, as well as an important mover during the early years. Richard ?Scar? Lopez and Robert ?Rabbit? Jaramillo, both original founders and members of the recording group ?Cannibal and the Headhunters?; give an inside and in dept report.

Eddie Davis had a very impressive movie career in many films as a singer and member of the world-famous Mitchell Boys Choir. He was also a successful restaurant owner and operator.

In 1958, he started his first Music Publishing and Record Company, Faro Productions. Other labels soon followed including Rampart, Linda and Gordo Records. Eddie Davis recorded and produced over a dozen albums and hundreds of singles, most on 45 RPM vinyl discs.
Eddie also recorded a full variety of music on the seven record labels that he owned and operated. During these years, he recorded and published music by many Chicano Rock musicians, including The Premiers; The Blendells; The Romancers; The Atlantics; The Eastside Connection; Cannibal and the Headhunters (pictured with Marvin Gaye); and many more.

It was Forty years ago that three (3) of those songs charted and climbed the National Billboard Music Charts. The blend of Rhythm and Blues, with some Surf and Norteno. Include a Horn section and play that sweet Eastside Sound. Orale world, Chicanos rock!

The Blendells, with ?La La La La La?; The Premiers, with ?Farmer John?; and Cannibal and the Headhunters, with ?Land of 1000 Dances? Naa,Na,Na,Na,Naa, were on major Network Television shows,. like ?Hollywood A? Go Go?, ?Shebang?, and ?American Bandstand?, and opening acts for The Rolling Stone in Atlanta, "The Motown Reveiw" in New York, The Dave Clark Five in San Diego and The Beatles 1965 2nd USA Tour.

The article is in recognition and celebration of those events and exciting information about Rampart Records? current endeavors. A 30 minute presentation for a documentary on ?The West Coast Eastside Sound Story? is a work in progress by Gonzalez and Jimmy Velarde who are both Emmy Award Winners.
Interesting history and information, with good photographic presentation. Outstanding!

Check out the last LA Weekly issue of the year and check us out!

The LA Weekly is available ?Free? at all music stores and music outlets; Guitar Centers; and your local music shops and stations this Thursday December 29.
You can also view the story on www.LAWeekly.com.

About Steven Chavez:
Steven Chavez is a local music producer/promoter and a dedicated reader and an occasional contributor on LatinoLA web site.

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