Maria B Equals Latina Beauty

Local Latinas launch an impressive make-up line

By Mina Trujillo
Published on LatinoLA: April 12, 2003

Maria B Equals Latina Beauty

Maria B. Cosmetics has launched a new make-up line specifically created for Latinas. The line consists of high quality products ranging from stunning lipsticks, lip glosses, eye shadows, and pressed powders. In fact, it has been referred to by some ?as the next MAC for Latinas.? All colors are custom formulated to complement Latinas? skin undertones and celebrate and unleash their belleza.

With products named after accomplished Latina women, to small-unknown and well-known cities from Mexico to Colombia to Peru, after drinks like ?mojito? to Guatemalan clich?s, to Cuban sayings, to the wonders of the party scene in Ensenada, Mexico, to Washington politics. Our products? names will be sure to remind every Latina of her roots, her beauty, her lifestyle, and her accomplishments, amongst other ?cositas.? Regardless of what part of Latin America one comes from, our products will make each Latina feel right at home, but most importantly, will make each Latina look and feel bella.

After much research ?our company is poised to offer Latinas a new choice in cosmetics? said Esther Nunez, the company?s operations director. Maria B. Cosmetics, is not only interested in giving mujeres Latinas freedom of outer expression through their beauty, but also by offering Latinas color and product choices.

What Latinas will experience from Maria B. Cosmetics is a real know-how of what Latinas want in color and in a cosmetic company, altogether. In addition, the company recognizes and appreciates the importance of giving back to the Latino community and will look to forge relationships with prominent Latino community organizations to potentially name products after their cause with a percentage of sales going directly to such organizations.

Maria B. will be available at major department stores and trendy boutiques in the Los Angeles area in the near future.

Maria B. Cosmetics is a cosmetic company established in 2002 in Los Angeles, California by two Latina entrepreneurs living locally en ?el barrio.? Our mission is to provide a make-up experience that will empower Latinas through their beauty and bring back ?el sabor Latino? to their everyday make-up routine.

About Mina Trujillo:
Mina Trujillo is the Founder/Creative Director for Maria B. Cosmetics. She lives in West Covina, is married, has an 8 year old son and graduated from Mount St. Mary's College with a Bachelor's degree in Marketing.

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