Go Red Por Tu Coraz??n Invites Latinas to Live For Their Heart

Latinas nationwide take action against their No. 1 killer at Go Red CONNECT events

Published on LatinoLA: January 13, 2011

Go Red Por Tu Coraz??n Invites Latinas to Live For Their Heart

Heart disease remains the No. 1 killer of Hispanic women. On average, Hispanic women are likely to develop heart disease 10 years earlier than non-Hispanic white women. However, despite the heightened risk, most are still unaware of the threat to themselves and their families. This means mothers, sisters and friends are dying at the rate of one per minute because they don't know that heart disease kills. That's why the American Heart Association's Go Red For Women and Go Red Por Tu Coraz??n are hosting Go Red CONNECT on Friday February 4th, 2011. Migdalia Rivera, Go Red Por Tu Coraz??n spokesperson will join Cheryl Hines, to help kick off the national Go Red CONNECT event at Macy's Herald Square in New York City, and additional Go Red CONNECT events will be held across the country.

"The gravity of heart disease didn't hit me until a routine checkup resulted in him being diagnosed with high cholesterol and blood pressure," said Migdalia Rivera, Go Red Por Tu Coraz??n spokesperson. "This development led me to a shocking discovery of how much heart disease has impacted my family across generations and has forced me to make heart-healthy lifestyle changes for me and my family."

The Go Red CONNECT events hope to educate women about how they can make heart-healthy choices to reduce their personal risk, take action to save the lives of their loved ones and make a difference in their communities. With only 1 in 3 Hispanic women being aware that heart disease is their No. 1 killer, Go Red Por Tu Coraz??n is encouraging Latinas to Live for their Heart empowering them to know their risk factors and learn how healthy eating combined with physical activity can help prevent risk factors for heart disease including high blood pressure, high blood sugar levels, high cholesterol levels and obesity.

"Hispanic women face the highest risk of death from heart disease, but they have lower risk factor awareness," said Dr. Ileana Pi??a, MD, FACC, Professor of Cardiology and Internal Medicine. "While we can't change certain risk factors, such as ethnicity and family history, women can help reduce their risks and prevent heart disease by making heart-healthy changes, and incorporating nutrition and physical activity into their lifestyle."

National Wear Red Day is Friday, Feb. 4, 2011. Go Red Por Tu Coraz??n invites you to Live for Your Heart and Go Red by living a healthy life to help prevent the No. 1 killer of Hispanic women ÔÇôheart disease. "Going Red" is as easy as putting on a red dress, a red tie, or a red dress pin. Show others across the country you support the fight against heart disease in Hispanic women by wearing red and sharing with your social networks why you are wearing red. Register for a free red dress pin at

For more information about Go Red Por Tu Coraz??n, the Go Red CONNECT event or National Wear Red Day, please visit

Go Red Por Tu Coraz??n is nationally sponsored by Macy's, Inc.

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